Beauty Industry

Pitt and Director Discuss Chanel No.5

Chanel's new commercial, starring Brad Pitt, debuted this week.

The media has been remarking about the new Chanel No.5 commercial starring Brad Pitt, which made its television debut a few days ago. Pitt is Chanel’s first male spokesperson, and the star of the brand’s new ad campign.

The Oscar-award winning actor was chosen to personify “the memories, thoughts and dreams of a man being seduced by a fragrance,” said the commercial’s director, Joe Wright.

Pitt said: “N°5 has always been the most iconic women’s fragrance. That’s what I see being the appeal of this campaign; it goes beyond the abstract of emotion or beauty to evoke what is timeless: a woman’s spirit.”

Wright, whose prior work includes the films Pride & Prejudice and Atonement, has been commissioned for a series of commercials for the brand.



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